Traditional vs Professional Campaigns: Why Old-Style Politics Is Killing People in Africa
Traditional vs Professional Campaigns: Why Old-Style Politics Is Killing People in Africa For Phoenix Post | December 2025 If you are still running your campaign like it is 1995, you are not just losing elections – you are also putting lives at risk. Across Africa, most election violence does not start because of tribal hatred or poverty. It starts because of TRADITIONAL campaigns that depend on mobs, intimidation, money-sharing, and “do-or-die” politics. Professional campaigns almost never end in violence because they win with data, messages and money – not with pangas and guns. Here is the simple English explanation of the big differences: How money is raised Traditional: Candidates beg rich men, share cash in envelopes, promise contracts after winning. Professional: Money comes every day from small donations on phone (M-Pesa, Airtel Money, etc.), WhatsApp groups and clean online platforms. How voters are reached Traditional: Hire thugs to chase people to rallies, block roads, force ...